RSS stands for Rich Site Summary. It is a format for syndicating content of websites and blogs. With an RSS, it is possible for users, specifically those who subscribe to the RSS feeds, to receive the content from their favorite websites as soon as they are published in the site. What they will receive are in text form and in summary form. This is the reason why it is also called Really Simple Syndication. Whether you have a website, a blog or an ordinary internet users, there are many things that you should know about RSS feed and how you can use it to your benefit.

First, what is RSS feed for my website? RSS feed for my website means that you as a website owner gives your visitors, both regular visitors and one time visitors, the chance to receive your content as you publish them. RSS feed for my website means you have the RSS feed button which users can click in order to subscribe to your site. With an RSS feed for my website, you give the visitors the chance to connect to you in ways that are more convenient than a bookmark. This is because with RSS feed for my website, your subscriber will not have to visit your site to get the content. They will be able to read the summary of the content, keeping them informed of what you released. Of course if they want they can click it and go directly to the main content or article in your site.

Second, how to have RSS feeds for website? It is easy to have RSS feed for website. All you have to do is to write your XML. Most blogs, such as WordPress already have feeds so having RSS feed for my website should not be a problem. There are also feed builders that you can use. You can find several online.

Third, how to use RSS for my website in creating stronger brand? You can actually create stronger brand with RSS feed for my website because you can communicate the right content that emphasizes your brand. If you have a product for example, you can use it to inform your subscribers about improvements in your product, your corporate social responsibility and others that will build your brand.

Fourth, what are the other benefits of RSS feed for website? Aside from building your brand, you can use it in marketing and advertising. You can also use it to establish stronger relationship with your subscribers or market. Most importantly, it also helps in increasing the popularity or ranking of your site and drives traffic to your site.

Lastly, how to take full advantage of the benefits of RSS for website? To take full advantage of the benefits of having RSS feeds you might want to be included in the directories of RSS feeds. A lot of users find feeds that they like to subscribe to by using the directory. By being included in the directory you have more chance of attracting more subscribers, thereby taking full advantage of its benefits.